We all want to attain a milestone at one point in our lives. This can be tied to a significant achievement such as getting a college degree, starting a business, obtaining promotion at various workplaces or even writing a book.
The last part is where I will dwell much more in this article. Great men leave memories and footprints in time sands by writing a book.
Many of us did not have the opportunity to meet great men like Abraham Lincon(USA), Manhattan Gandhi(India), Albeit Einstein (USA)and Ojukwu(Nigeria).
However, their ideology is still passed on to us via books; we read books written by these great men, and most of their ideology is still fresh and can be applied to the present day.
Thanks to the internet, publishing a book or several books is not a button away from your computer; you do not have to own or have to pay for a printing press to get your ideology across to the entire world because all have been modernized through the internet, even most books that are pretty old have undergone various republishing throughout the years and even become converted into Ebooks.
I could remember well when I read a lovely book titled ” Think and Grow Rich” by Napoleon Rich; I enjoyed the book but could not lay my hands on a copy again. So all I did was go online and download the E-book version of this same book, and I must tell you that this book is still much safe on my computer.
What Are Ebooks?.
The electronic book, also known as an ebook or Ebook, is a book publication made in digital form, consisting of text, photographs or both, which can be read in a flat-screen format.
Ebooks can be read on dedicated e-reader devices and any machine with a controllable display screen, including desktop computers, laptops, tablets, and smartphones.
Why Should You Publish An E-Book?
Are you coming from a traditional book publishing background, and you are new to the whole concept of Ebooks? Here are a few reasons I think you should publish an E-book.
1. Passive Income.
Thinking about building everlasting passive income, you should publish an E-book as soon as possible. Then, you can make sales throughout the time, provided with a vast sales funnel.
2. You make a more significant profit from Ebooks.
Your books have to go through many processes that might eventually reduce your profit in traditional publishing. You have to pay a specific dividend to the editor or even the publishing company, which can make all your hard work and profit decline. All these can be skipped by just publishing an E-book.
3. They are cheaper to Produce.
All you need to produce an E-book is a computer and a text editor of your choice, and You don’t have to go through any printing press whatsoever. You can publish your first Ebook right from your room.
4. Ebooks can be used to grow your business more so than physical books
One other factor that can add to the juice and success of any business is E-book publishing. If you have a whole huge audience, you can communicate with them through the aid of Ebooks.
Vital eBooks Statistics That You Should Know.
The sales and publishing of eBooks in the past few years have gone up due to the extent of making traditional print obsolete.
If you intend to create an ebook and still have a lot of doubts about the market size and how lucrative it can be, here are a few eBook publishing and sales facts that can help you get started.
1. eBooks make up about 19% of total book sales globally.
2. The Worldwide revenue for eBooks has risen to over $14 billion in 2019.
3. eBook revenue is demanded to show an annual growth rate of 10.7% every year.
4. Due to The COVID-19 pandemic, eBook sales have skyrocketed drastically.
5. eBook has led to the growth of many websites, so many Bloggers have attested to this fact.
How To Start Writing Your First E-Book.
E-Book publishing is not as easy as you think; there are so many steps involved that I will walk you through them in this article.
1. Choose an Idea.
An Idea can be anything from a specific niche or your area of expertise, and You don’t want to publish on a topic that you are not good at or else there will be a lot of backlashes, and you will get an awful review further limit your sales.
The first step in learning how to write an eBook is making sure you choose an intelligent eBook idea (topic area) that does not only resonate with readers but is also in line with your passion and area of specialization.
Also, make sure that there is a vast market demand for the topic you intend to write about.
To help you actively decide on which topic to help you choose. Here are my step-by-step processes for choosing the best eBook idea to write about:
1. Which eBook Ideas Excite You Most?
When you are about picking an eBook idea to write about, you should always start by considering subjects you want to explore and write more about. Ask yourself questions like:
1. What are one or two eBook ideas I could write concerning for days on end if I had all the time in the world?.
2. Of all the things that I have written on my blog, which topics do I individually enjoy the most?.
3. Which topics am I uniquely qualified to write about (based on my skills and experiences)?.
4. What kinds of subjects do you feel incredibly confident in talking (or writing) about?
One of the main criteria behind writing an eBook is passion and interest. You might have to revise such a book again for republishing or, better still, register a second variant of such a topic.
When writing an eBook, it directly resonates with your interest and passion.
2. Which Topics Does Your Audience Want?
Just as important as making sure that you are writing an eBook about a subject you care about, it is also vital that you have an audience that is dying hard to get access to this information.
You must make sure that such an eBook idea would entice your first-time blog readers to sign up for your newsletter or for your existing readership to be able to make payment for such material.
Mind you that there are so many free resources all over the internet, so you have to work hard to make sure that what you intend to publish can’t be found anywhere on the internet for free.
For example, there is no need to write an eBook on “How To Start A Blog And Make Money” because tons of free resources already solve that problem when you Google that information.
Here are a few ways to discover which eBooks ideas your audience will likely be most interested in:
1. Ask them. Novel idea, right?.
If you’re thinking about writing an eBook, start by asking your existing audience, even if you believe that they are small, just like them, what would benefit them to have an eBook about.
One smart way to do this is to send them a newsletter about what you intend to do and ask for their own opinion, post it directly on your blog and send tons of traffic to it, or better still, chat with them one-on-one via social media platform that you use the most.
Better still, If you have a few eBook topics you can’t decide between, try polling your readers with a short survey to see which topics resonate most.
2. Look at your best-performing pages.
This idea is somewhat technical, and one way to do this is to use web analytics tools like Google Analytics to spot this effect.
All you need do is open the Google Analytics account that your website is linked to and adjust the date as far as the beginning when you started that blog to the current date; all you need do is check out which post performed most, and even got more social share, comments and traffic.
3. Review past comments and questions.
The last action to take is to flashback at the questions, comments, and general inquiries your readers make.
What are some of the questions your readers have consistently asked you either in the comments, via email or on social media?
What is a general problem that comes up again and again? These questions can give you excellent eBook ideas that address real reader needs.
In the end, if you cannot pool out any tangible response, the next thing I usually advise is that you go with your guts; write what you feel is right.
2. Research the Competition.
One advice that works with every online business is to research your competitor and see what they are doing, helping you analyze and optimize to meet that standard and even go way past it.
This advice applies to every piece of content you create—from writing a blog post to creating eBooks, courses, webinars, etc.
Before you begin a new project, study your competition. It’s always a good idea to see what others have already written, how they have written it and how strong it appears.
Search for eBooks on the topics you are considering over on Amazon to see how many results there are, how the titles are framed and see the number of purchases (or reviews) those books have:
Poke around on the top ten blogs within your niche to see how much they’ve covered the subject. Also, make sure that you put the following into consideration.
1. Which exact topics have they treated in an eBook format?
2. Have the eBooks you have been able to find appear to be well-written?
3. Are there any glaring gaps or shortcomings you could better at?
3. Come up with a suitable title.
Another thing that would attract people to read or even want to publish your E-Book has a good title. But, again, this can be anything easily relatable to the layman’s eyes of wisdom.
Also, ensure that you engage in proper keyword research before you start writing your eBook; it would help you identify what people are searching for and the best keywords or phrases to use in your title to attract more readers and optimize it for search engines optimization.
One way to effectively choose the best keywords to optimize your eBook for is a low competition keyword to master and start building a massive momentum with quickly.
For example, suppose someone notable in your niche has just recently published an exceptional eBook covering a topic you are considering writing about. In that case, I think it is a waste of time because it will be more challenging to outrank that person today within a short time frame.
However, you may find that the eBooks in a topic area you’re considering are not well written or provide minimal information.
If this is the case, it may be an excellent opportunity to write something that will significantly more value to the readers in this space.
4. Write An Outline.
Breaking your book into outlines keeps you from totally going off-topic during the whole writing process of your project; it also makes you not lose all sense of reality when you are up late at night trying to finish one more chapter.
There are many ways to make sure that your eBook is well planned and outlined, and a few of them includes, Writing down every key and question you need to answer in the eBook.
The primary benefit to beginning with a well-researched outline is that it gives you a clear idea of what you are going to write about and also help you to research your topics very well and thorough.
5. Design an Awesome book Cover.
No matter how awesome your ideology might be, it will not gain a lot of attention and attraction or else you design an excellent back cover alongside it. However, you can subscribe to the services of a graphics designer or even look up anyone online to help you with lovely templates.
6. Get Equipped With The Right Tools.
You don’t want to publish an eBook with the Notepad app on your computer or, better still, with the Note app on your Macbook pro laptop; all I am trying to point out is the need to get equipped with the right tools to help make writing eBooks fun and easy.
eBooks take a lot of time to create, and most time, not having the right tools can make things a lot difficult. This section will list some essential tools you should consider when you decide to publish your first eBook.
Here are some fantastic E-book publishing tools that you need to know.
1. Google Docs.
Google Docs is a word processor provided as part of Google’s free, web-based office site through its Google Drive service.
This service includes Google Sheets and Google Slides, a spreadsheet and a presentation system.
An easy way to write and convert the material to PDF online for free is by using Google Docs. Enter your content and have all the Google Fonts available for you to choose from inside the Google Docs window.
It’s syncing with your Google Drive account, so you can work on it from any platform as long as you’re online.
2. Microsoft Word.
Microsoft Word also referred to as plain text, does Microsoft develop a word processor. Anyone with a PC will be familiar with MS Word, so creating an ebook using this software is excellent for those who don’t want to learn any other software.
3. Adobe InDesign.
InDesign is a more advanced method of creating an ebook, and it’s mostly if you want the graphics and all style elements in your Ebook to look polished and professional.
To download and use InDesign, you need to subscribe to Adobe’s Creative Cloud plans. A single software subscription to InDesign starts at $19.99 / month.
7. Publish your Ebooks To the Ebooks store.
After writing your E-Book, the next thing to do is get your E-book across various online Ebook platforms. Ebook stores are simply websites that allow people to publish their Ebooks for the sole aim of visibility and making money.
There are various E-book stores, but I will mention very few of them. Most people are more comfortable and customed to selling with the aid of an E-book store, so I decided to do this section separately.
Here is some very few famous Ebook selling platform you should know about.
1. Amazon Kindle Store.
The Amazon Kindle Store seeds above one million digital titles. It supports Portable Document Format (PDF), Amazon’s Kindle Format (AZW), and Mobipocket (MOBI).
To publish books in the Kindle Store, you need to visit the Kindle Direct Publishing site. Royalty rates are 70 per cent for titles priced between $2.99 and $9.99 that are at least 20 per cent lower than the lowest list price for the title’s print version.
For other prices, the royalty rate is 35 per cent. On affiliates addition, affiliates, affiliates earn up to 15 per cent commissions.
2. Apple Ibookstore.
The Apple iBookstore lists over 700,000 titles. It supports all formats. To publish in the iBookstore, access the requirements and application.
The royalty rate is 70 per cent. Apple does not pay publishers until they meet payment criteria and earning thresholds that differ from territory to territory. Small publishers can get charged quicker by using an ebook aggregator.
Kobo lists over 2.3 million titles and focuses on mobile devices, including cell phones. Authors and small publishers must use Smashwords or eBookIt to publish on Kobo. In addition to royalty rates, Kobo charges a conversion fee starting at $29. In addition to royalty rates, Kobo charges a conversion fee starting at $29.
4. Google E-Book Store.
Google eBookstore lists over 3 million titles. It has an affiliate program based on Google Affiliate Network (GAN) and Google AdSense. In addition, authors and small publishers can apply their books by joining the Google Books Partner Program. Google uploads a PDF and attaches books to your search results for free.
5. Okada Books.
This is a native platform designed here in Nigeria. You need to sign up and publish your books, and you get paid royalty on every sale.
8. Get Ready To Promote Your Ebooks.
Now that you have taken the time to write your first or maybe even second Ebook, the next thing to bear in mind is how to start promoting your Ebooks so that you can make money off them, and if you decide to share it, you still need a proper distribution channel.
A website can do a lot to help you promote your book, and especially it gets tons of targeted traffic. Here is an article I recommend you read to help you get started with owning and scaling your website or blog.
Before diving deep into the basics and hardcore part of owning a website or running a blog, allow me to assume that you at least have a basic knowledge of how a complete website or a blog should run, so it’s time to stop talking start doing.
Publishing your book to an online Ebook store is very good, but the downside is that you get to appear alongside selling books.
Therefore, you stand a higher chance of not making outstanding sales; this is why I recommend you leverage your website or blog to sell your ebooks.
I will explain how you can leverage your website to start selling any E-book in the coming section.
I decided to drop a dedicated article on how you can own a perfect domain name and a cheap web host with BlueHost, and I recommend that you study and do what is advised in the article below.
Afterwards, you may return to fully digest the part you need to get started and stay on top of your game. Here is a link to the recommended article.
2. Leverage The Power Of Social Media.
Social media is Another avenue to promote your Ebook, especially when you have a considerable following.
If you don’t have social media influence, you can try out targeted paid ads to reach your desired audience.
Nevertheless, I recommend you read this article to help you get started with social media platforms such as Facebook and Instagram.
3. Email Marketing.
Email marketing is another avenue that can help you bring in a considerable profit from sales of Ebooks.
All you need to do is to understand how email marketing works and how you can set up a sales funnel for your business. If you are a beginner, I highly recommend you read this article.
As mentioned above, there are many ways to promote your books, and the prevalent one that was cited was uploading your books to any popular Ebook platform such as Amazon Kindle and So on.
In my own experience, this is an excellent idea. Still, one drawback about this is that you get to compete with many very high profile authors on such a platform, so I recommend you create your platform, which can be a blog, build influence on social media, and build your email marketing list.
The main idea behind this is to nurture your audience so that they will not reject anything you bring to the table. This can take time but take it as a long term solution.
Here is an article I recommend you read again to help you create your blog.
You can read any of these two to learn about Email marketing.
And lastly, follow the link below to learn about social media.