How To Create A Landing Page And Generate Leads Using Systeme.io

Creating a landing page sounds like something only marketers or tech-savvy folks need to worry about, right? Not really.

If you’re trying to grow a business, build an audience, or even sell a single product or service, a landing page can do a lot of the heavy lifting for you. It’s your chance to turn a visitor into a lead—or even a paying customer.

Systeme.io is one of the easiest and most affordable tools out there to build landing pages and automate your lead generation.

You don’t need any design skills. You don’t need to hire a web developer. And you don’t need a dozen different tools patched together.

That’s what makes Systeme.io a go-to option, especially if you’re just getting started or want something that just works.

In this article, I’ll walk you through how to create a landing page with Systeme.io, explain why it matters, and how to use that page to collect leads that convert.

I’ll also answer a few common questions, and by the end, you’ll be set up with a page that can grow your audience—even while you sleep.

Why You Need a Landing Page (Even If You’re Just Starting Out)

Think of a landing page as a focused, distraction-free space where visitors take one specific action—like signing up for your newsletter, downloading a free guide, or buying something.

Unlike a homepage, which often has too many links and options, a landing page is built for one goal. That’s why it converts better.

Stats back this up too. According to WordStream, the average landing page conversion rate across industries is 2.35%, but the top 25% are converting at 5.31% or higher. And the best pages? Over 10%. (Source)

Good landing pages are simple, clear, and give people a reason to take action. That’s where Systeme.io comes in.

What is Systeme.io?

Systeme.io is an all-in-one marketing platform built to help creators, freelancers, and business owners set up their online presence without needing a big team or a huge budget.

It lets you build landing pages, run email campaigns, set up sales funnels, create online courses, and even manage affiliate programs—all from one dashboard.

The best part? You can start for free. And the free plan is useful, unlike most platforms that lock everything behind paywalls.

How Do I Create a Landing Page with Systeme.io?

Let’s get right into it. Here’s how to create a landing page and use it to collect leads.

Step 1: Sign Up for a Free Systeme.io Account

Go to Systeme.io and click on “Get started for free”. Just enter your name and email, and you’re in. No credit card needed.

Step 2: Go to the Funnels Section

Once you’re logged in, click on Funnels in the main menu, then click “Create”.

Choose your goal. For lead generation, select “Build an audience”. Name your funnel (something like “Free Ebook Funnel” or “Lead Magnet”) and choose your currency if needed.

Systeme.io will now generate a two-step funnel for you: a squeeze page (where people sign up) and a thank-you page (where you thank them and maybe give them a download link or next steps).

Step 3: Choose a Landing Page Template

You’ll see a list of templates you can pick from. Choose one that fits your style. Don’t worry too much about getting it perfect—you can customize everything later.

Click “Select” on the template you want, then hit “Edit Page” to open the visual editor.

Step 4: Edit the Page Content

This part is drag-and-drop simple. You can click on any section to edit the text, swap out images, and change colors or fonts. Focus on:

A clear, simple headline
A short description of what you’re offering
A signup form (usually name and email)
A strong call to action (like “Get the Free Guide” or “Join Now”)

Keep it short. People don’t scroll too much on landing pages.

Step 5: Add Your Lead Magnet (Optional)

If you’re giving away a freebie like a PDF, video, or checklist in exchange for an email, upload it under the Automation Rules.

Click on the “Thank You” page and edit it too. This is where you tell them what to expect next or link them to the download.

Step 6: Set Up Your Email Automation

Go to the Emails tab inside the funnel and set up a simple follow-up email. Something like:

“Thanks for signing up! Here’s your free guide. Let me know if you have any questions—I read every reply.”

This builds trust and makes people more likely to open future emails.

You can also build a whole email sequence if you want to stay in touch regularly.

Step 7: Publish Your Page

Click “Save”, then go back to the funnel settings and click “View Funnel”. You’ll get a link you can use to start sharing your landing page online.

You can also connect a custom domain if you have one, but it’s not required to get started.

Tips for Getting More Leads

Offer something valuable. A good lead magnet (like a cheat sheet, free video, or mini-course) can seriously boost signups.
Keep it simple. Don’t overwhelm your page with too much info. One goal, one action.
Make your CTA clear. Tell people exactly what they’ll get and why it matters.
Test different versions. Try out two headlines or button colors and see what gets more signups.
Use social proof. If others have downloaded your freebie or love your content, show that.

FAQs

Do I need a website to use Systeme.io?

Nope. You can use Systeme.io to host your landing pages without a separate site.

Can I collect emails for free?

Yes. The free plan lets you collect up to 2,000 contacts and send unlimited emails.

What if I’m not good at design?

You don’t need to be. The templates are clean and easy to customize. Just pick one and update the text.

How do I drive traffic to my landing page?

Share it on social media, add it to your email signature, run a few low-cost ads, or include it in your bio. Focus on where your audience already hangs out.

Can I sell products from my landing page?

Yes. Systeme.io lets you add payment options, even on the free plan. You can connect Stripe or PayPal.

Final Thoughts

Building a landing page doesn’t have to be complicated. With Systeme.io, you can launch something solid in under an hour, even if you’ve never done it before.

What matters most is giving people a reason to care—an offer that helps them in some way—and making it easy to say yes. The rest can be tweaked and improved over time.

So now that you know how to build one and use it to grow your list…

What’s the first lead magnet or offer you want to build your landing page around?