How To Dropship Jordan’s and Make Money

Introduction.

Have you been thinking about starting an online business but don’t want the hassle of holding a ton of inventory?

Dropshipping might be just the thing you’re looking for, especially if you’re interested in trendy products with a huge demand, like Air Jordans.

Selling Jordans has become a popular side hustle for many entrepreneurs, especially given the sneaker’s global popularity and dedicated fan base.

And with dropshipping, you can skip the inventory and shipping hassles, focusing entirely on selling and promoting the shoes.

In this guide, I’ll walk you through everything you need to know about dropshipping Jordans.

From understanding what dropshipping is and why Jordans are a smart choice, to the pros and cons, a step-by-step guide to getting started, and even a FAQ section to clear up common questions.

Why Choose Jordans for Dropshipping?

There are thousands of products you could dropship, so why choose Jordans? The answer is simple: demand and profit potential.

The Air Jordan brand is recognized worldwide, has a massive following, and often carries a high resale value. Here are a few reasons why dropshipping Jordans can be a great business opportunity:

1. Global Brand Recognition: The Air Jordan brand is one of the most recognized sneaker lines globally. It’s known for its quality, style, and its association with Michael Jordan, which gives it a timeless appeal.
2. High Demand and High-Value Items: People are willing to pay a premium for Jordans, especially rare or exclusive releases. This can translate to bigger profits compared to dropshipping cheaper, everyday items.
3. Passionate Customer Base: The fan base around Jordans is incredibly loyal and often willing to spend on the latest styles, colourways, and exclusive releases. This makes it easier to market the product since the demand is already there.

But before you jump in, it’s important to be aware of the unique aspects of dropshipping Jordans, including some of the challenges and legalities involved, which I’ll cover below.

What Exactly is Dropshipping?

In case you’re unfamiliar, dropshipping is a business model where you sell products without keeping them in stock.

Instead, you list items on your online store, and when a customer makes a purchase, the order is sent directly to a third-party supplier who then ships it directly to the customer.

This means you don’t have to worry about inventory, warehousing, or fulfilment – your job is mainly to market and sell the products.

How Dropshipping Jordans Works

With Jordans, the process is the same, but there are a few extra things to consider. Here’s a breakdown of the steps you’ll need to follow to get started with dropshipping Jordans:

1. Find a Reliable Supplier: Since you won’t be holding the sneakers yourself, a reliable supplier is crucial. Some people use popular dropshipping platforms like AliExpress or look for direct suppliers in the sneaker industry. Be cautious to ensure the sneakers are authentic.
2. Set Up Your Online Store: Whether you use Shopify, BigCommerce, or another platform, creating an online store that’s easy to navigate is essential. You’ll want to feature high-quality images and clear descriptions.
3. Choose the Right Marketing Strategy: Marketing is where you’ll spend most of your time and money. For Jordans, social media platforms like Instagram and TikTok can be powerful tools since sneaker culture is highly visual.
4. Handle Customer Service: Even though you won’t be managing inventory or shipping, you’ll still need to provide good customer service. Customers may have questions about sizing, delivery times, or returns, so be prepared to handle inquiries professionally.

Pros and Cons of Dropshipping Jordans

Just like any business, dropshipping has its own set of advantages and drawbacks. Here’s a quick look at the pros and cons of dropshipping Jordans specifically:

Pros

• Low Upfront Costs: You don’t need to invest in inventory or a warehouse.
• Flexible Work Location: All you need is a laptop and internet, allowing you to work from anywhere.
• Reduced Risk: Since you’re only ordering products once a customer has paid, there’s little risk of unsold inventory.
• High-Profit Margins on Popular Styles: Some rare Jordans can sell for a high markup, especially if you find the right customer base.

Cons

• Potential Counterfeit Issues: One of the biggest risks in dropshipping Jordans is accidentally sourcing counterfeit products. This can hurt your business and lead to legal issues.
• High Competition: Because Jordans are a popular product, the competition is fierce. It might take some time and effort to stand out.
• Supplier Dependency: Since you’re relying on a supplier for inventory and shipping, any issues on their end can affect your business, leading to delayed shipments or stock shortages.

Steps to Start Dropshipping Jordans

If you’re ready to dive in, here’s a step-by-step guide to getting your business up and running.

1. Do Your Research: Study the market, understand which Jordans are most popular, and decide if you want to focus on new releases, retro styles, or a mix.
2. Find a Legit Supplier: Use reputable sources, like Alibaba or AliExpress, but take the extra step to verify authenticity. Some resellers on platforms like StockX and GOAT also work with suppliers who offer legitimate products.
3. Set Up an Online Store: Pick a platform like Shopify or WooCommerce to start your store. Customize it with sneaker-related themes, clear product descriptions, and eye-catching visuals.
4. Set Competitive Prices: Compare the prices on established sneaker sites like StockX and GOAT. Pricing your products fairly but competitively will help attract customers.
5. Promote Your Store: Use social media, Google ads, and influencer partnerships to promote your store. Jordans are highly visual products, so quality images and engaging content will be key.
6. Offer Great Customer Service: Be transparent about shipping times, be responsive, and make returns easy. Customer trust is crucial, especially in a business dealing with high-demand items like Jordans.

Frequently Asked Questions

1. Can I legally dropship Jordans?

Yes, but it’s crucial to source authentic products. Selling counterfeit items can lead to lawsuits and damage your business reputation. Make sure to vet suppliers thoroughly to avoid this issue.

2. How can I tell if a supplier is legitimate?

Research reviews, ask for proof of authenticity, and start with smaller orders to test their products. Also, use platforms that verify suppliers, like Alibaba’s Gold Supplier status.

3. Do I need to set up a business license to start dropshipping?

In many places, yes, especially if you want to set up a bank account, handle taxes properly, and build a legitimate brand. Check your local requirements for online businesses.

4. How can I handle returns with dropshipping?

Many suppliers handle returns, but make sure to have a clear policy in place and communicate it on your website. You may need to factor in extra time or fees if a return requires shipping back to an overseas supplier.

5. How much can I realistically make with dropshipping Jordans?

This depends on your marketing efforts, the quality of your supplier, and the demand for specific Jordans. Some successful dropshippers earn anywhere from $500 to $5,000 monthly, but this varies widely.

Conclusion

Starting a dropshipping business focused on Jordans is definitely doable, and it can be profitable if you find the right supplier, market effectively, and prioritize customer satisfaction.

It’s a business with relatively low risk, and there’s a strong demand for these iconic sneakers worldwide.

But like any business, it’s essential to be aware of the challenges and to make sure you’re sourcing products legally and ethically.

So, are you ready to turn your passion for sneakers into a side hustle? What’s the first style of Jordans you’d want to sell if you started dropshipping today?