How To Add Affiliate Links To TikTok

Introduction.

TikTok is more than just a platform for dancing and funny videos. It’s become a powerhouse for creators, brands, and entrepreneurs looking to engage with a huge audience and, for many, make money.

If you’re a creator or someone with a growing TikTok presence, you’ve probably heard of affiliate marketing—earning commissions by promoting products and services. The good news? TikTok has made it easier than ever to integrate affiliate links into your videos.

But how do you actually get started? If you’re not sure where to begin or feel like you’re missing a few key steps, you’re not alone.

Adding affiliate links to TikTok is a fantastic way to monetize your content, but there’s a bit of know-how involved.

This article will break down everything you need to know, from setting up your account to actually sharing affiliate links in your TikTok posts. I’ll walk you through the process and answer any questions you might have along the way.

Whether you’re just getting started or looking for new ways to boost your affiliate income, this guide will give you the details you need. No jargon, no fluff—just simple, practical steps.

Why Should You Add Affiliate Links to TikTok?

TikTok has exploded in popularity. As of 2024, TikTok has over 1 billion active users globally (source: Statista).

This means that if you’re creating content on TikTok, you’re tapping into one of the largest and most diverse audiences on the internet. And with the app’s algorithm, it’s easier to get noticed—even if you’re just starting.

For creators, the ability to include affiliate links is a game-changer. It’s a way to earn money directly from your audience by sharing products you genuinely like and use.

Plus, TikTok’s format—short, engaging videos—is perfect for product recommendations. Imagine talking about your favorite skincare product, a tech gadget you love, or even your go-to snacks, and earning commissions when your followers make a purchase based on your recommendation. That’s affiliate marketing on TikTok in a nutshell.

Adding affiliate links lets you turn your TikTok presence into a revenue stream without needing to sell your own products. All you need is an engaged audience and the right partnerships.

How Do I Add Affiliate Links To TikTok?

Alright, let’s get into how to actually add those affiliate links to your TikTok videos. It’s not as hard as it sounds, and I’ll guide you through the process.

1. Choose Your Affiliate Program

First things first, you need to sign up for an affiliate program. There are lots of programs out there to choose from, including:

• Amazon Associates: Great for beginners because they have a huge range of products.
• ShareASale: Offers a variety of products and services across many industries.
• Rakuten Marketing: Another solid option with a diverse range of merchants.
• TikTok’s Creator Marketplace: If you want to keep everything in one place, TikTok’s own affiliate program might be worth looking into.

Once you’ve picked a program, you’ll sign up, and most programs will give you an affiliate link to use.

2. Add Your Link to Your Profile Bio

Since TikTok doesn’t allow clickable links in video descriptions (except for specific accounts), the best place to start is by adding your affiliate link to your bio. To do this:

• Go to your TikTok profile.
• Tap “Edit Profile.”
• In the website section, paste your affiliate link.

This way, you can direct followers to your affiliate link by telling them to check out your bio for the link to the product. For example, you could say, “Check out the product I’m using, link in my bio!”

3. Using TikTok’s New Affiliate Link Features (If Available)

TikTok has recently made it easier for creators to promote affiliate products directly within the app. This feature is available to creators in certain countries and may still be rolling out in others. If you have access to TikTok’s affiliate features:

• Tap on the “Create” button to start making a video.
• Once you’re in the video editor, you’ll see an option to “Add Link” in the text area.
• Select the affiliate product you want to promote, and TikTok will automatically generate a trackable link for you.

This feature is convenient because you don’t need to rely on the bio link. You can directly add the affiliate link within your video, making it seamless for your followers to click and buy.

4. Create Engaging Content Around Your Affiliate Links

Now comes the fun part: creating content! It’s important to keep your TikTok videos engaging and authentic. Here are a few tips for making content that connects with your audience:

• Be Genuine: Only promote products you truly believe in. People can tell when you’re being authentic, and trust is key.
• Show the Product in Action: Whether you’re showing how to use a product or sharing your personal experience, showing the product in action can increase interest.
• Use Calls to Action (CTAs): Encourage your audience to check out the link in your bio or swipe up (if available). A simple, “Tap the link in my bio to get yours!” works great.
• Use Hashtags: Don’t forget to use relevant hashtags. This can help your video reach a wider audience.

5. Track Your Earnings

It’s important to keep an eye on how your affiliate links are performing. Most affiliate programs provide dashboards where you can track clicks, conversions, and commissions. This will help you figure out what content works best and which products your followers are most interested in.

Best Practices for Using Affiliate Links on TikTok

To make sure you’re maximizing your potential, here are a few best practices for using affiliate links effectively on TikTok:

• Disclosure: Be transparent with your audience about affiliate links. TikTok has specific guidelines about disclosing affiliate partnerships, so make sure you mention it in your video or caption. Something like “This is an affiliate link, which means I may earn a small commission if you purchase through it!” is simple and effective.
• Create Tutorials or Reviews: People love learning about new products, especially when they get a detailed review or tutorial. Consider creating content that highlights how a product works, its benefits, and why you recommend it.
• Engage with Your Audience: Respond to comments and questions about the product. This not only helps build a relationship with your followers but can also encourage more people to purchase.

FAQs

1. Can I add affiliate links to my TikTok video captions?

No, TikTok doesn’t allow clickable links in captions or video descriptions (except for specific accounts with certain permissions). The best option is to use your bio link or TikTok’s affiliate link feature, if available.

2. How much can I earn with affiliate marketing on TikTok?

Earnings depend on the affiliate program, the product, and how many sales you generate. Some programs offer small commissions, while others might offer a larger percentage. It varies, but with a large, engaged audience, TikTok can be a solid platform for affiliate marketing.

3. Do I need a large following to start earning with affiliate marketing?

Not necessarily. While a larger following can help, it’s more about engagement. If your audience trusts you and your recommendations, they’re more likely to click on your affiliate links, even if your following is smaller.

4. Is it free to join affiliate programs on TikTok?

Yes! Signing up for most affiliate programs is free. You only need to worry about making sure you’re following the platform’s guidelines for disclosures and promotions.

Conclusion

Getting started with affiliate links on TikTok is an excellent way to monetize your content. From choosing the right affiliate programs to creating engaging content, the steps are straightforward.

With TikTok’s growing user base and the ability to add affiliate links directly to videos, there’s never been a better time to start.

So, now that you know how to add affiliate links to TikTok, what are you waiting for? What product will you promote first?