How To Upload Videos On Airbnb

Introduction.

Airbnb has become a go-to for travellers worldwide, connecting people with unique and local stays. Hosts on the platform work hard to showcase their spaces in the best light possible to attract guests.

With the rise of video content on social media and other platforms, videos have also become a powerful tool for Airbnb hosts looking to showcase their property more engagingly.

However, while Airbnb allows photos, setting up a video upload isn’t as straightforward. Here’s a guide to uploading videos on Airbnb, why it’s worth considering, and some practical tips for making your listing stand out.

How Do I Upload a Video on Airbnb?

1. Create the Right Video.

Before even worrying about the upload, creating the right video is key. A well-made video shows your space’s highlights and reflects what makes your property unique.

Good lighting, clear shots, and even a short virtual tour can help give guests a better feel for your place. Aim to make the video short (under 2 minutes) but informative.

2. Upload Video Through a URL.

Currently, Airbnb doesn’t support direct video uploads. Hosts who want to add videos usually share them by embedding a YouTube or Vimeo link in the description. So, the first step is to upload your video to a platform like YouTube. Once it’s there, grab the link.

3. Insert the Video Link in Your Listing Description.

While this method isn’t as visible as photos, a video link in your description can help potential guests click to see your video.

Simply copy the video URL from YouTube or Vimeo, and paste it into the description or ‘Additional Notes’ section of your listing.

4. Use a QR Code for Mobile Users.

Some hosts prefer creating a QR code with the video link, making it even easier for users to view it. It can be uploaded as a photo in the gallery, and when potential guests scan it with their phones, it’ll take them directly to the video. There are many free QR code generators online that you can use for this.

5. Stay Updated on Airbnb Features.

Airbnb constantly updates its platform. The addition of video support for listings could eventually happen, making it more convenient for hosts. Checking for these updates occasionally can ensure you’re always in line with the best practices.

Pros and Cons of Using Video for Your Airbnb Listing

Pros:

• Adds a Personal Touch: Video is an incredible way to add personality and authenticity to your listing.
• Gives Guests a Realistic View: Photos can only show so much. Videos allow guests to see the layout, lighting, and feel of your space.
• Sets You Apart from Other Listings: Since many hosts still rely solely on photos, a video can make your listing memorable.
• Increases Bookings and Trust: According to marketing studies, video content increases engagement rates by 80% or more. For Airbnb, this could mean higher booking rates and guests feeling more secure about what they’re booking.

Cons:

• Time-Consuming to Create: Filming, editing, and uploading the right video takes time, which not every host has.
• No Direct Upload Option on Airbnb: The process of uploading to an external site and then linking isn’t the most seamless.
• Quality Can Impact Perception: If the video quality is low or unprofessional, it could turn potential guests away.
• Additional Technical Skills Required: If you’re not familiar with filming or editing, there’s a learning curve involved.

FAQ

1. Can I upload a video directly to Airbnb?

No, as of now, Airbnb doesn’t allow direct video uploads. However, you can upload it on YouTube or Vimeo and add the link to your listing description.

2. What’s the best length for an Airbnb video?

Keeping your video under 2 minutes is generally best. This provides enough time to showcase the highlights without losing viewers’ attention.

3. Can I use music in my video?

Yes, but make sure it’s royalty-free music or music that you have permission to use. This keeps your content free of copyright issues.

4. Will a video really increase my bookings?

Videos can give potential guests a clearer picture of your space, which can increase trust and, ultimately, bookings.

5. Are there specific guidelines for Airbnb videos?

While Airbnb doesn’t currently have official video guidelines, general best practices include using clear footage, good lighting, and showcasing key areas of your listing (like the kitchen, bedrooms, and any unique amenities).

Conclusion

Videos are a great way to offer potential guests a realistic view of your Airbnb space and increase their confidence in booking. Even though Airbnb doesn’t yet have a direct video upload feature, embedding a video link or using a QR code can provide an easy workaround. As more hosts embrace video, it’s likely that Airbnb will explore options to incorporate it directly.

Would you consider adding a video to your Airbnb listing to set it apart?