How To Sell Digital Products On Blogger

Introduction.

Selling digital products online is a great way to make money and build a business, especially if you love creating content, sharing your expertise, or simply have something unique to offer.

One of the easiest platforms to start with is Blogger. It’s free, simple to use, and gives you full control over your content.

But if you’re not sure how to get started, or if you’ve been struggling to figure out how to sell your digital products on Blogger, you’re in the right place.

In this article, I’ll walk you through the entire process. I’ll break it down step by step, so you can start selling your products quickly and easily.

Selling digital products like eBooks, printables, stock photos, courses, or templates can be a very profitable venture.

With Blogger, you don’t have to worry about hosting fees or technical issues, so it’s the perfect platform for beginners or anyone who wants a simple, no-frills solution.

Why Blogger?

You might be wondering why use Blogger to sell your products, especially when there are so many other platforms out there.

Well, here’s the thing – Blogger is one of the easiest, most accessible, and free platforms to set up a blog.

It has tons of customization options, it’s easy to connect to payment processors, and you can start selling without spending a penny upfront.

Plus, it’s backed by Google, so you know you’ll get solid reliability.

And since it’s so easy to get started, you can focus more on creating products and marketing, instead of dealing with technical stuff. If you’re someone who wants a hassle-free way to start selling, Blogger could be exactly what you need.

Let’s dive into the process of setting up your Blogger site to sell digital products. It’s easier than you think.

1. Set Up Your Blogger Account

Before you start selling, you need to set up your Blogger account if you haven’t already. If you already have a Blogger account, great! If not, creating one is simple:

Go to Blogger.com and sign in with your Google account.
Choose a name for your blog. This will be the name of your store or website. Keep it catchy and easy to remember.
Pick a template. Blogger offers free templates, so pick one that fits the feel of your products. You can always change it later if needed.

Once you’ve set up your blog, it’s time to customize it. Make sure it looks professional. After all, you’re selling something here, and you want your visitors to take you seriously.

2. Create a Sales Page

Now that your blog is ready, it’s time to create a sales page for your digital product. This is where visitors will go to learn about your product and make a purchase. Here’s what you’ll need to do:

Go to your Blogger dashboard, click on “Pages” and then select “New Page.”
Title the page something like “Shop,” “Digital Products,” or the name of your specific product.
In the content section, write a short description of your product, including details about how it can help your audience. Make sure to highlight the benefits.
Add high-quality images of your product. If you’re selling an eBook, for example, you can add a picture of the cover. If you’re selling templates or printables, show how they look in use.

When your page is ready, make sure to publish it.

3. Set Up a Payment Method

You can’t sell anything without a way to get paid! Fortunately, there are several simple payment options you can integrate with Blogger. The two most common methods are PayPal and Stripe.

PayPal: This is one of the easiest ways to accept payments. Here’s how to set it up:

Sign up for a PayPal business account (if you don’t already have one).
Once you’ve got that, you can generate a “Buy Now” button from PayPal.
Copy the HTML code for that button and paste it into your Blogger sales page.

Stripe: Stripe is another payment processor that’s great for handling credit and debit card payments. It’s also easy to set up and doesn’t require a monthly fee. You’ll need to create a Stripe account and follow the instructions to integrate it with your Blogger page.

Both options are fairly straightforward, and you can choose the one that feels more comfortable for you.

4. Add a Digital Delivery System

Now that you can accept payments, you need a way to deliver the product to your customers. Since you’re selling digital products, you can’t exactly hand them a physical item, but don’t worry – there are several ways to automate the delivery process.

One option is to use a third-party service like Gumroad or SendOwl, both of which allow you to host your digital products and deliver them automatically after a purchase. All you need to do is:

Upload your digital product to Gumroad or SendOwl.
Get the link for the product.
Add the link to your Blogger sales page.

Once a customer makes a purchase, the service will automatically send them a link to download the product. Super simple.

5. Create a Blog Post for Promotion

Now that everything is set up, it’s time to start promoting your digital product! Creating blog posts is a great way to engage your audience and drive traffic to your sales page.

For example, if you’re selling a digital product like an eBook, you could write a post about the topic of your book, share some interesting tips or insights, and then link to your sales page at the end. This gives your audience value before they decide to make a purchase.

Make sure to include clear calls-to-action (CTAs) that encourage your readers to check out your product. You can also add some social proof, like testimonials from happy customers, to increase trust.

6. Market Your Products

Once your Blogger page is live and you’ve got your products listed, you’ll want to get the word out. Here are a few tips for marketing your digital products:

Social Media: Share posts about your products on Instagram, Facebook, Twitter, and Pinterest. Social media platforms are a great way to drive traffic to your site and boost sales.
Email Marketing: Collect email addresses from your visitors and send them updates when you release new products or promotions.
SEO (Search Engine Optimization): Use relevant keywords on your blog and product pages to help your site rank higher in Google search results. This will help you get more organic traffic and potential customers.

7. Track Your Sales and Improve

Once you start making sales, it’s important to track your progress. Blogger integrates with Google Analytics, which allows you to see how many people visit your site and how they interact with your content.

This data can help you figure out what’s working and what’s not, so you can improve your marketing efforts and boost sales.

FAQs

1. Do I need to have a lot of visitors to start selling on Blogger?

Not necessarily. You can start selling with a small audience, but the more traffic you get, the more potential customers you’ll have. Focus on creating valuable content and promoting your products, and your audience will grow over time.

2. Can I sell multiple products on Blogger?

Absolutely! You can set up different pages for each of your digital products and organize them into categories. Blogger allows you to customize your blog to suit your business.

3. Is there a fee to use Blogger?

Nope, Blogger is completely free to use. The only fees you might incur are for payment processing through services like PayPal or Stripe, which usually charge a small fee per transaction.

4. How do I protect my digital products from being stolen?

While it’s hard to prevent theft completely, using a service like Gumroad or SendOwl adds an extra layer of protection. These services can provide secure download links, so customers can only access their purchased product.

Conclusion

Selling digital products on Blogger is an accessible, straightforward way to start a business online. Whether you’re selling eBooks, courses, or printables, Blogger offers an easy platform to get started with minimal investment.

With just a little effort, you can set up your shop, accept payments, and start delivering your products to customers worldwide.

So, are you ready to start selling your digital products on Blogger?