Introduction.
Selling wallpaper online can be a fun and profitable venture if you’re into design. If you’ve been thinking about turning your artwork into something people can decorate their homes with, Gumroad is a great platform to get started.
In this post, I’ll walk you through the steps to sell your wallpaper on Gumroad, and give you some tips along the way to make sure your designs stand out.
Gumroad is a platform that lets you sell digital products—things like artwork, eBooks, music, and of course, wallpapers.
With an easy setup, it’s a great way for creatives to get their designs out there without having to deal with complicated websites or third-party sellers. Plus, you get to keep most of the profits.
But just putting your wallpaper up on Gumroad isn’t enough to start making sales. To succeed, you need to think about your designs, your audience, and how to market them effectively.
Don’t worry, though—by the end of this post, you’ll have a clear understanding of how to sell your wallpaper and start making money from your designs.
Why Sell Wallpaper?
Selling wallpaper can be a profitable business, especially if you have a knack for design. People are always looking for fresh, trendy ways to personalize their spaces.
Whether they’re decorating their office, bedroom, or living room, wallpaper is a simple way to add a unique touch to a room.
The global wallpaper market is growing fast. According to Grand View Research, the market size for wallpaper is expected to reach $42.7 billion by 2027, with a growing demand for eco-friendly and customizable options. So, if you’re looking to get a piece of that pie, there’s never been a better time to start selling.
Now, let’s dive into how you can get started selling your wallpapers on Gumroad.
How Do I Sell Wallpaper On Gumroad?
Step 1: Set Up Your Gumroad Account
Before you can start selling, you’ll need to create an account on Gumroad. This is a simple process, and it only takes a few minutes.
Just head to gumroad.com and click on “Start Selling.” From there, you’ll be asked to sign up with an email address or link your account to a Google, Facebook, or Twitter profile.
Once your account is created, you’ll be able to set up your shop. This is where you’ll list your wallpapers for sale.
You can personalize your shop by adding a logo, a bio, and even a custom URL to make it look professional and reflect your brand.
Step 2: Create High-Quality Wallpaper Designs
Now comes the fun part—designing the wallpapers! But before you dive into creating a bunch of designs, here are a few things to keep in mind to make sure your wallpapers are ready to sell:
- Resolution and Dimensions – Make sure your wallpapers are high resolution (at least 300 DPI) and sized correctly for desktop and mobile screens. A good starting point is 1920×1080 pixels for desktops and 1080×1920 for mobile. You want your designs to look crisp and clear on any device.
- File Formats – Save your wallpapers in widely used formats like JPG, PNG, or even PSD (if you’re selling editable versions). JPG is usually the best option for high-quality images that aren’t too big.
- Design Trends – Keep an eye on design trends! You don’t have to follow them exactly, but understanding what’s popular can help you create wallpapers that people are looking for. Think about colour palettes, minimalism, nature themes, or abstract designs—these are all popular choices for home decor.
- Originality – Your wallpapers should be unique and reflect your style. It’s important to stand out in a crowded market. Offer something different than what’s already out there, and don’t be afraid to experiment with new ideas.
- Packaged Collections – Instead of selling single wallpaper designs, consider offering themed collections. For example, you could create a set of nature-inspired wallpapers or a collection based on a specificcolourr scheme. People are more likely to buy multiple wallpapers if they see them as part of a cohesive set.
Step 3: Upload Your Wallpapers to Gumroad
Once you have your wallpapers ready, it’s time to upload them to Gumroad. This is a pretty straightforward process:
- On your Gumroad dashboard, click on “Add a product.”
- Choose “Digital Product” since you’re selling downloadable wallpapers.
- Upload your files. You can either upload individual wallpaper files or a ZIP folder if you’re offering a collection.
- Set a price. Gumroad lets you choose your price—either a fixed price or a pay-what-you-want model. If you’re unsure, start by researching what other designers are charging for similar wallpapers. Pricing typically ranges from $1 to $10 per wallpaper, depending on the quality and uniqueness.
Be sure to write a good description for your wallpaper or collection. This is your chance to tell potential buyers what they’re getting, so make it clear and appealing. Highlight the features, the style, and what makes your wallpapers special.
Step 4: Market Your Wallpapers
Listing your wallpapers on Gumroad is just the beginning. To make sales, you’ll need to promote your designs. Here are a few tips to get your wallpapers in front of the right people:
- Social Media – Use platforms like Instagram, Pinterest, and Twitter to share your designs. Show off your process, post sneak peeks, or share images of the wallpapers in real-life settings to make them more relatable. Don’t forget to use relevant hashtags to reach a broader audience!
- Create a Website or Blog – If you don’t already have one, consider creating a website or blog to showcase your work and provide links to your Gumroad store. This can help you build a following and keep your audience engaged.
- Collaborations and Partnerships – Reach out to influencers, bloggers, or other designers who might be interested in featuring your wallpapersCollaborationns can help you reach a wider audience.
- Offer Discounts and Promotions – If you’re just starting, offering discounts or free wallpapers as part of a promotion can attract new buyers. Consider offering a limited-time deal to create urgency.
- Email Marketing – If you’ve already got a following or email list, send out newsletters announcing new wallpaper designs, special offers, or seasonal collections.
Step 5: Provide Excellent Customer Service
Once you start making sales, be sure to offer excellent customer service. Respond to any questions promptly and be polite. If there are any issues with a download or payment, resolve them quickly to keep customers happy.
Gumroad also makes it easy for customers to download their purchases right away, so there shouldn’t be any delays. But if you’re offering a custom design or any additional services, make sure you follow through on your promises.
FAQs
How much should I charge for a wallpaper?
Pricing varies depending on the complexity and quality of your design, but most wallpaper creators charge between $1 and $10 per wallpaper. Offering bundles or collections can justify a higher price.
Can I sell on Gumroad without a website?
Yes, you can sell directly on Gumroad without needing a separate website. Gumroad provides a basic shop page where customers can browse and purchase your products.
Can I offer custom wallpaper designs?
Absolutely! Offering custom wallpaper designs can be a great way to stand out. You could offer personalized wallpapers for customers looking for something specific to theirtastese or needs.
How can I promote my Gumroad store?
You can promote your store through social media, blogs, email marketing, and partnerships with influencers. The more you get your designs in front of people, the better your chances of making sales.
Conclusion
Selling wallpaper on Gumroad is a great way to turn your creative talents into a side hustle, or even a full-time business.
By creating high-quality, unique designs and promoting them effectively, you can start making money while doing something you love.
Now that you know the basics of selling wallpaper on Gumroad, why not start today? What’s stopping you from turning your creative ideas into something that people can enjoy in their homes?
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