Lead generation has been a subject of the question for so many online businesses.
In the present age of information overload, it is becoming a very difficult task to grasp the attention of prospective customers for our online businesses.
Information popping out from Gadgets like smartphones, emails, and social media platforms have made it a challenge for brands to reach out to their customers through the use of one strategy.
Here is an article I wrote about lead generation and I think it would be needful for you at this point of coming across this post especially if you are an SEO expert of an online expert.
In the article mentioned above, I made mention of various lead generation strategy and among all, I mentioned the use of chatbot in the final paragraph.
This article is going to go deep and very elaborate on the better understanding and the use of Chatbots.
What is A ChatBot ?.
A chatbot is a software invented to simulate human communications in original language (written or spoken) via a digital interface, e.g. a messaging app.
ChatBot Stats You Should Know.
Here are some very few facts and predictions for the use of chatbots in recent times.
1. 80% of businesses are projected to integrate some form of chatbot system by 2020.
2. More than 50% of customers anticipate that businesses are open 24/7.
3. There are more than 300,000 active chatbots on Facebook.
4. The finance, healthcare, education, travel, and real estate industries are profiting the most from chatbots.
5. 95% of consumers believe that ‘customer service’ will benefit the most from chatbots.
6. Over 67% of customers worldwide are reportedly making heavy use of chatbot software for customer support.
Benefits Of Using A ChatBot.
Chatbots have been undeniably a promising trend in the eCommerce business circle for a reason – a faster and more engaging customer service intervention.
There are many benefits to using a live chat WordPress plugin. Here are some very few benefits you start to enjoy when you employ the use of chatbots.
1.Chatbots Work Outside Normal Operating Hours.
We are humans and we cannot stay awake at all times. Chatbots, contrary to customer service representatives, don’t mind the daytime or a timezone.
A chatbot is designed to work 24/7 and 7 days a week, no matter what tome your customers lands on your business, they will still find someone to respond to their needs.
2. Chatbots Make Websites Easy to Navigate.
Going through a company’s site is probably the first step in familiarizing with the brand that will determine whether a visitor will find the information they were looking for, Prospective customers seek more details other than your pretty user interface.
Pages like FAQs and terms and conditions become hard to navigate without proper guidance. This can, however, be made possible and easier with the integration of chatbots.
3. Online Chatbots Automate FAQ
When prospective customers arrive at your website, they have more and more questions popping up their minds and one very easier way to automate this flow is the use of chatbots.
Lack of essential information (like e.g. shipping costs, acceptable forms of payment, the estimated time of arrival) on an online business website is the driving factor for numerous buyers to empty the carts and leave the store. Permanently, most likely.
With answer buttons being displayed in the interface, visitors will no longer be obliged to wander around the website in search of information necessary for the transaction completion as the answers to the questions they seek will be laid in front of them.
4. Online Chatbots Collect Data during the Conversation.
You don’t have to worry in excess if you are finding it hard to build leads.
There are two sides to lead capture forms.
one way is to integrate forms on your website or even send follow up blog post and articles.
On the other hand, customers hate filling out online forms. The Manifest study has shown that over 80% of the respondents abandoned at least one online form mainly for two reasons: security concerns (29%) and a long-form procedure (27%).
You can skip the above steps and get leads faster by integrating chatbots using A chatbot can save you a lot of time generating Leads.
5. Create a quick and easy connection between you and your visitors.
Creating a very quick connection with your website visitors has been made very easy with the use of a chatbot.
You no longer need a customs form or a pop up because prospective visitors feel more comfortable conversing with a lively personality.
Requirements Needed To Make Use Of A ChatBot.
Chatbots are automated software and cannot stand on their own, they need to be added alongside your online structure.
Here are the basic requirement needed to make use of a chatbot.
A chatbot cannot live on its own, you have to integrate it alongside an existing structure to help facilitate the harvest of leads.
A website is a must tool to have when thinking of using a chatbot. Chatbots can live on each page of your website or blog.
You can click the link to learn how to create a website or a blog.
2. Little or No Coding Skills.
ChatBots are mostly third party software and needed to be integrated into an existing architecture which requires a little tweaking.
Although most chatbot companies support you both for developers and non-developers follow up.
If You are familiar with the use of content management systems like WordPress, there are third party plugins to help you get started.
List Of Chatbot Softwares You Should Know.
There is a very long list of third-party chatbot software that provides support and tools needed to make your online platform a success, below is a very list of handpicked ones used and tested by me in recent times.
Tidio is a communicator for companies that have live messages, chatbots, messengers, and e-mails in one location.
This software cuts down on the time that it takes to communicate with your customers while also creating a boost in sales and satisfaction by engaging visitors in real-time
1. Real-time chat
2. Customizable chat widget
3. Colour customization
4. Full customer details
5. Real-time message preview
6. CRM integrations
7. Help desk integrations
8. Email marketing integrations
9. Automated messages
10. Event-triggered actions
11. Live chat, email, and Facebook Messenger integration.
Tawk.to is live chat support & messaging application that focuses on successful communication between businesses and their customers.
The platform allows you to reach your customers directly from your website, mobile app, or a customized page
Tawk.to is a live chat app that lets you monitor and chat with visitors on your website or from a customization page.
tawk.to is truly 100% free and then just $1/hr if you need professionally trained, native speaking chat agents to help you answer your chats
You can manage your chats from the tawk to the mobile app on Google Play and Apple App Store.
1. Real-Time Monitoring
2. Native Mobile Apps
3. Automated Triggers
4. Customizable Widgets
5. Built-in Ticketing
6. 100+ Integrations
7. 27 Languages
8. Desktop Notifications
9. Unlimited Agents
10. Track Sentiment
11. Unlimited History
12. Message Filtering
13. High Load Dashboard
14. Visitor Information
Website – Tawk.to
Pricing – Free,
Intercom is a customer support platform that utilizes user intelligence and behavioural targeting to help businesses better understand, improve, and benefit from customer communication.
You can utilize Intercom to send targeted, in-app messages and behaviour-driven emails.
1. A/B testing.
2. Audience segmentation.
3. Behaviour triggered messages.
4. Conversation search.
5. Customer user profiles.
6. Email campaign creation.
7. In-app message/email composer.
8. Inbound email address.
website – Intercom.com
Pricing – start($49)
Crisp is a chatbot company based in France, one thing I like about their service is the ease of setup and complex solution it provides for small and big businesses.
If you all you seek is a very simple solution to your complex chatbot problems then I suggest you try out crisp, their services are great and very accomodating.
You don’t need a credit card to get started with Crisp chat, also apart from it being free to use, I would also recommend that you try out their Pro plan
Crisp can be used from PC, Android, and IOS Apps variably.
1. Canned Responses
2. Customizable Branding
4. Offline Form
5. Proactive Chat
6. Screen Sharing
7. Third-Party Integration
9. Website Visitor Tracking
Website – Crisp.chat
Pricing – Free, Pro($25), Unlimited($95)
LivePerson is an AI-powered messaging platform that makes it easy for businesses to answer questions and complete transactions on SMS, and social media platforms on your website.
It is now trusted by over 18,000 companies for chat support software.
1. Super-fast interactions
2. Asynchronous loading
4. Tailored customer experience
5. Efficient site visitor targets
7. Personalized invitation
8. Multiple languages
10. Videos and webinars
Freshchat is a modern messaging software built for sales and customer engagement teams to talk to prospects and customers on the website, mobile app, or social pages.
Freshchat comes with amazing features.
1. Canned Responses
2. Customizable Branding
4. Offline Form
5. Proactive Chat
6. Screen Sharing
7. Third-Party Integration
9. Website Visitor Tracking.
Drift is the world’s driving conversational marketing platform. It helps enterprises talk to their perfect customers when the client wants to join, instead of making them wait for later.
On top of real-time messaging, Drift runs seamlessly with email so you can inspire more communications even when your buyer isn’t on your website.
With Drift Sequences and Chrome Extension, you can make sure every email your sales team sends, leads back to real-time messaging on your website, where a buyer can continue the same conversation with your sales team.
1. Live chat
2. Real-time notifications
3. Visitor profiles
4. Chat transfer
5. Typing indicators
6. Chat statuses
7. Chat filtering
8. Private notes
10. Saved replies
11. Customizable branding
12. Email capture
13. Multi-language widget
14. In-app messaging
Botsify is a website for AI and ML conversational agent builders. Through the intelligent centre of NLP algorithms and a user interface that is simple to use, Botsify makes it easier for businesses and individuals to set up their next chatbot without having to write a single line of code.
The self-learning chatbot and human interference make it easy for any business to incorporate to their existing channels including Facebook and website.
1. Whatsapp Chatbot
2. SMS Chatbot
3. Facebook Messenger Chatbot
4. Website Chatbot
5. Multiple languages
6. Greeting Page Messaging
7. Data Store.
8. Media Blocks
As a digital marketing expert, I think it would be more than lovely to help you navigate your way in choosing the best chatbot software.
I must tell you that there are quite several chatbot software around.
But permit me to recommend a chatbot plugin called Tidio.
As you can see I already mentioned Tidio above.
I have used Tidio on many websites and I must confess that they are the best service when it comes to online chatbot integration.
Tidio can be used alongside your Custom built Html website, WordPress, Magento, and Presta Shop.
It can also be integrated alongside third-party platforms such as Slack and Facebook.
If you ever need to generate Leads then I suggest you try out Tidio.
Pricing is free for an initial start but can be upgraded if more features are needed.
Here are some very important frequently asked questions about Tidio.
1. Is there a free version?
Tidio Chat gives a Basic version, which is permanently free to use, this allows you to get started without even a credit card or a payment upfront.
However, each new user gets a free 7-day trial of the paid plan, so you’ll have a chance to test out all the premium features we offer.
Once your free trial ends, you’ll have the option to choose: either downgrade to the Basic plan or sign up for a subscription.
2. Premium Features in Tidio?
If you enjoy using Tidio on the free plan, you will surely enjoy it even more with the premium features.
Tidio’s upgrades can increase the abilities of your account by giving you entrance to new functionalities. Tidio currently has two plans called
The Communicator upgrade is a quality improvement to your account. Here’s what this plan can add on top of the basic features:
- Live Typing
- The Visitors list
- Viewed Pages
- New visitor notifications
- Adding more operators
The Chatbots Plan
The Chatbots package gives you more monthly triggers, which allows you to reach more customers with the automated messages sent by the bots.
In practice: when a bot is triggered, that means it has been used. This means your monthly trigger limit is a monthly limit for your bot usage.
In the free plan (as well as the Communicator plan), the number of triggers is limited to 100 per month.
One trigger equals one unique visitor who receives at least one automated message. You can send multiple automated messages (e.g. a welcome message for new visitors, discounts for returning visitors, auto-replies for missed chats, etc.) to one unique visitor, and it would still be counted as one trigger.
In conclusion, subscribing to the Chatbots package gives you a chance to reach more people. We currently have 7 options to choose from:
- 5,000 triggers
- 10,000 triggers
- 15,000 triggers
- 20,000 triggers
- 50,000 triggers
- 100,000 triggers
- unlimited triggers
If you’d like to send more automated messages and reach more unique visitors on your website per month – the Chatbots package will help you!
3.How to Install Tidio Chat on Your Website.
The installation method of our Tidio app is very easy. You can install Tidio Chat on your website by using two different methods:
- Install Tidio by a Plugin
Click the banner to join sign up for a Tidio account.
Effective customer support can boost your ROI and expand your sales. Chatbots can help businesses save as much as 30% of customer support costs.
You will save your self a lot of stress just by integrating chat Bots.