Over the years, various methods and strategies of making money online have been introduced; among all the most exciting and quicker ways of making money for any online beginner is Pay-Per-click advertising platforms like Google Adsense.
I am not justifying pay-per-click advertising as the best way of making money online.
Every blogger should have many ways of making money via their platform, so I recommend reading the article below on starting a blog and Affiliate marketing.
Google Adsense has become the primary source of income for so many bloggers and has accounted for over 10 billion dollars in settlement each year.
What is Google Adsense?
Google AdSense is a program created by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements targeted to the site content and audience.
As a result, they can generate revenue for the publishers on either a per-click or per-impression basis.
Why You Should Use Google Adsense.
Here are the reasons you should use Google Adsense as a blogger. And why I used it for not only this blog when I first started advertising but on many other blogs as well.
1. To make money.
Making money as a newbie blogger can be difficult for so many reasons. But with the Google Adsense program, you can start earning from the first day you start blogging.
For example, I got my Google Adsense just after two weeks of creating my blog, and I started earning on the first day of blogging. This can only be possible with the use of Adsense.
So many top Seo and tech experts do not recommend using Google Adsense due to unknown reasons known to them. Still, in my opinion, I will always recommend the use of the Google Adsense program anytime.
2. Global monetisation.
The use of the Google Adsense platform allows you to monetise your platform globally. The unique factor about the Google Adsense platform is that it sells the ad space on your websites to advertisers globally.
Google Adsense is built with a unique platform that accurately tracks conversions, page views, and impressions. The inbuilt Adsense Analytics is unique and makes it easier to track accurate data and information.
4. Very few restrictions.
Unlike any other Pay-Per-click advertising, they all come with hardcore restrictions that allow only very few high websites with very high organic traffic. This isn’t good for newbie bloggers who might not get enough traffic.
5. Easy To Start.
Also, unlike other pay-per-click advertising platforms. Google Adsense is straightforward and quick to set up and begin. All you need is a Google account and a new website or blog.
6. Owned By Google.
As the name implies, Google Adsense is owned by Google, Inc. Google Adsense has been currently reported to be paying over $10 Billion to its publishers yearly.
This has added more credibility to the platform and has made it the most trusted online advertising platform.
Pros and Cons of Making Money With Google AdSense.
The Google AdSense program has several significant advantages, including:
1. It’s free to join; all you need is a Google account, which most of us already own. If you own a Gmail account, you automatically own an Adsense account, though you still have put it to use.
2. Eligibility requirements are accessible. For example, you can monetise your website or blog even when it is still new; a new website/blog less than two weeks old can get Google Adsense approval; I got mine after one week of creating it.
3. Google Adsense has the friendliest payment option available globally, and it pays monthly by direct deposit if you meet the $100 threshold to over 200 countries of the world. So you are making it widely acceptable.
4. Google Adsense makes it possible to monetise more than one website at a goal, making it easier to leverage and make more money; you can run ads on several websites from one AdSense account.
5. Blogger and YouTube are official services provided by Google and can be monetised using Google Adsense, also owned by Google.
You can easily add it to your Blogger and YouTube accounts and begin making money right away, although, with YouTube, you’ll need to have at least 1,000 subscribers and 4,000 hours of watch time to run AdSense on your videos. Google Adsense has its drawbacks as well and some of which include;
1. Google can terminate your account instantly, and it’s not very forgiving if you break the rules. So, just before you start monetising your website with Google Adsense, you need to understand the rules of Adsense to avoid getting banned critically.
2. Getting a Google Adsense account does not guarantee instant wealth, so you need all forms of online income; you need the traffic to make money. One of the best forms of Traffic that I recommend is Search engine optimisation.
I wrote a comprehensive guide on how to get started with SEO; click the link below.
- Learn How To Do SEO The Right Way
- 15+ Best SEO Tools You Need To Know
- How To Do Proper Website SEO Audit
3. With Google Adsense, you make money in two ways: when people click on an AdSense ad and make money when people visit your website, which is called Impressions or CPM(Cost Per Mile).
Google Adsense has a fixed cost of a thousand impressions landing on your webpage, so for one thousand visitors on your blog, you get paid for it, though it may be small.
4. Google Adsense is prefered because a major tech giant backs it; this does not make it the highest paying platform; in terms of payment, another advertising platform tends to do well than Google Adsense. I will show you a few of them; stick to the end.
Ad networks, especially AdSense, are great options because you can join as a new blogger or website owner, and they are easy to use.
There are many ways to earn income from a website or blog. But most of these other requirements are that you have significant traffic before you even begin to make money.
This is where AdSense is a good beginning monetisation option. You don’t have to create anything; you can join the day you start your blog or website, it’s free, and it’s easy to add the ad code to your website.
Google Adsense Requirements.
Getting started with Google Adsense is very easy; all you need to get started with Google Adsense is very easy and affordable.
1. Google Account.
Google Adsense is an advertising platform owned by Google, Inc, and we know that Google only permits a single Google account to make use of all its services. The Google Adsense platform is not left behind in all of these. You can get started with Google Adsense by getting a Google account.
2. Website/ Blog.
Google designs google Adsense to help publishers sell Ad space on its website to share profits.
A website is needed to get started with Google Adsense. Here is a guided article on how you can start a blog from below to the top.
Sadly, not all kinds of websites are permitted to enrol in the Google Adsense program. According to Google Adsense, the few websites allowed to be approved into the program are.
1. Blog site.
2. A forum Website.
3. An online tool website
3. YouTube Channel.
YouTube Channel is also a recipe needed to make money with Google Adsense.
Google Adsense introduced Ads to YouTube, allowing creators to make money via the program.
Here is an article on creating and monetising a YouTube Channel.
Google Adsense Approval Tricks You Should Know.
As juicy as Google Adsense might sound, so many people still find it hard to get through this platform as many of them do not get approved for over six months and more; some even get banned in the process.
The most unbelievable part of this story is that I got my Google Adsense approval just one week after creating my blog.
Are you among those few ?, This section will guide you properly on how you can prepare your platform for Google Adsense approval.
The first step to preparing your Blog/ Website for Google Adsense approval is.
1. Choosing a Niche and Prepare Content.
Before you ever think about starting your blog or creating a platform, make sure you settle scores on what niche you want to offer and start creating content that tally along with your selected slot; most significantly, make sure they are not plagiarised or copied content, make sure they are unique.
Make sure you have at least 10 – 20 publishable contents on the ground before starting.
Here is an article to help you choose a proper blog niche.
2. Choose a Top Level Domain Extension.
Domain extensions like .com .com.ng .ly .co.uk matters to your quick Adsense approval, preferably i suggest you make sure you go for a .com domain extension.
Here is an article to guide you deeply in selecting a domain.
3. Use Responsive Web Design Or Buy A Premium WordPress Theme.
Most times, most bloggers do not know that the design of their website matters to Google and this, in most cases, delays their Adsense approval.
If you are using a blog engine like WordPress, buy a premium theme alongside your website. You can buy a premium theme from ThemeForest. Here is an article to help you get started with designing a website.
- How To Create A Business Website For Free
- How To Start A Blog And Make Money
- 20+ Best WordPress Themes You Should Know
4. Remove Unused Pages.
How Google Adsense Calculates Earnings
Google Adsense is one the highest paying publisher network out there. Even the fact that it is backed by a highly reputable internet such as Google makes it a legit procedure for making money online.
Google Adsense Publishers are paid based on two criteria. And they are;
1. Cost-per-click (CPC).
Cost-per-click is simply a revenue criterion in which individual publishers are paid based on how many Ad clicks they can generate through their website.
This earning is split on a 68% and 32% basis in which publishers are paid 68% of what the advertisers staked on the ad placed on the network.
Let says, for example, an advertiser on Google agrees to pay a whooping 1$ per every click generated throughout his campaign period; 0.68$ is given to the advertiser, while Google holds the rest.
2. Cost-Per-mile (CPM).
Cost-Per-Mile is the second earning standard used by the Google Adsense network to pay its publishers.
Cost-Per-mile means, Cost-per, one thousand impressions generated from a website that has Google Adsense ads on its website.
This criterion allows you to get paid for every website 1,000 page views generated from your website. So even if your website does not generate enough clicks, you still have an edge when your website displays Google Ads and creates traffic.
Mind you, pay-per-mile is very low compared to pay-per-click, so you should make sure that your gun for clicks and not rely only on impressions.
Troubleshooting Your Google Adsense Account.
In this section, I will be going much more deeply into issues that you can run into while trying to get your AdSense approval.
I must tell you that getting the best result with Adsense requires a whole lot of effort, which is tied to stringent compliance with rules and regulations.
Earning as a blogger requires time and effort, and it can take so much time to get the desired number of traffic that can convert your blog into a money-generating business.
Monetisation techniques such as affiliate marketing take a lot of time to take effect and start converting because tons of traffic and brand trust is needed to convert blog reader into loyal customers.
This is why almost any blogger on the internet prefers an eaning platform such as Google Adsense.
Getting your website approved by Google Adsense ensures that you start to make money from the first day; with a Google Adsense account, every activity that is being made on your blog fetched you little money, talk about page views, clicks, and so many others when you drop the Google Adsense code into your website you start to make money immediately.
You never can tell; that little traffic you are getting from your blog can become something tangible in very few months.
Here are some of the issues you might run into while getting your AdSense account. Of course, not every blogger readily encounters these problems, but from my experience, over 99 Percent of new bloggers will discover either one or more of these problems.
1. Google Adsense Identity Verification.
After you might have gotten your Adsense approval, the next stage is to get verified; The Google team decided to spice up this stage a little bit as compared to previous years.
Google Adsense has become a popular platform to help bloggers make money and has become a significant destination for newbie bloggers, this has also caused the rise of scammers trying to exploit the platform, and to this crisis, the Google Adsense Team decided to include two verifications before you can finally get approved into the Google Adsense program.
Kindly note that after your website has been approved and has reached an earning threshold of $10, you must upload a valid means of identification; some of the documents that would be asked include.
- National ID card.
- International Passport.
- Drivers Licence.
I decided to elaborate more on this section because too many newbie bloggers get stuck at this point. This usually ends their journey to making money with Google Adsense, especially regarding the identity verification process.
When you get to this stage as a blogger, the only document that the Google Adsense team will not reject is the international passport.
Don’t be shocked when any other identity documents are rejected, especially to Nigerians reading this.
If you know you don’t have access to a valid international passport, you may likely use a voters card, but you stand more chances of getting rejected.
As an experienced blogger that has come across this stage, all proof of identity that I provided was rejected by Google Adsense until I got access to an international passport.
I must tell you that this process was not easy because I ended up exhausting my verification attempts; I will also show you how you can get your AdSense account back whenever you spend your verification attempts.
Now let’s assume you exhausted your identity verification attempts. According to some Google product experts in their forum, Google will never give you another chance, and your Adsense journey may be over.
Here is what you should do if you eventually find yourself in this situation.
1. Login To Your Google Account.
2. Visit the Settings page.
3. Click and delete the payment profile.
Mind you that this approach will delete your Google payment profile and reset your Google Adsense account; after concluding this process, you will lose all your Google Adsense earnings and start over again.
You would be asked to enter a valid address on login to your Google Adsense account.
However, if you can provide a valid means of identity on or before the expiration of thirty days, then all your earnings are restored.
You can repeat this procedure as many times as possible, don’t be discouraged.
Another thing to watch out for when you are trying to verify your identity with Google Adsense is that you should not use a forged document. Always make sure that you take good photos of the paper.
If you know you are a minor and probably you don’t have access to any valid documents, then the best that you can do is seek a relative with one of the proper documents mentioned above and ask them to help you with theirs; make sure that this is someone that you know very well.
You don’t have to worry about payments because your Adsense earnings can be paid to any bank account.
The second verification that comes with Google Adsense is the address verification.
2. Valuable Inventory: scraped content.
This is another error that you might come across when trying to access your Adsense account, and it is one of the very tough violations to solve because you don’t know where the problem is from.
This is why I recommend you to apply to Google Adsense program as early as you can, don’t wait till you have over 30 articles before you apply to the Google Adsense program.
in my own opinion when you have just 5 – 10 pieces of content then you should apply to the Google Adsense platform and make sure to get approval before going on.
Suppose you are miserable to find yourself in this position after you might have written a lot of content.
In that case, you might be in serious trouble because Google will not give you an accurate direction as to where the duplicate contents in questions might be. In this situation, you have to make use of an open mind to be able to detect the problem.
Trust me, I encountered this problem also, and it was not an easy one at all; I remembered that it took me almost three months to get my Adsense account back, and I eventually started to earn.
Here are very few things to do that might help.
1. Rewrite your old contents again.
2. Remove or merge useless or similar contents.
3. Change your theme.
Google Adsense Alternatives
If you need to subscribe to other ad networks similar to Google Adsense or get banned and appealed to without any reasonable response, please list other high-paying alternatives.
Media.net is one of the significant competitors to Google Adsense, owned by tech giant Yahoo.
It is usually the next destination of ex and major Adsense users; However, Google Adsense still supersedes it when it comes to localisation; this means that Media.net is strict when it comes to approval as opposed to Google Adsense.
You can start a new website and get an instant Google Adsense in just two weeks of operation; sadly, this is not so with Media.net.
Their approval guidelines are more stringent than Google Adsense, some of which include that your website must attract traffic from countries like the US, Canada and the UK; this also has.
All of their payments are made now via Payoneer. They used to offer Paypal but not anymore, unfortunately. They pay every 30 days after you might have reached your payment threshold basis.
TRY IT NOW – Media.net
2. Propeller Ads.
Propeller Ads is another advertising/publisher network that allows bloggers to make money from their website; I have known Propeller ads for a long time, since my early days of blogging.
Propeller Ads specialises in monetising websites for the following niches, which are entertainment, videos/movies, games, dating, finances, software, gambling and more.
If your website falls under these niches, you are likely to do well. Getting your website approved for Propeller ads is very easy, but one downside of using Propeller ads is that they have a tiny publisher and advertiser network, which makes it very hard to make money; your website also has to generate a lot of traffic to be able to earn substantially with propeller Ads.
Propeller Ads is excellent, but it is not usually a second option for publishers.
TRY IT NOW- PropellerAds.com
Adsterra is a great advertising network for publishers with great CPMs and many different ad formats for both mobile and desktop traffic around the world.
Getting your website approved for Adsterra is very easy, and it requires no hassle; all you need to do is register your website, and that is it.
They pay via wire transfer, Bitcoin, Paxum, PayPal, WebMoney, ePayments, etc.
Their ad formats include many categories like display ads (banners), popunders, direct links, web push notifications, video ads, etc., and their platform allows you to filter and select the type the ads you like to run on your site to get the best CPM for your traffic.
TRY IT NOW- Adsterra.com
4. Info link.
Infolinks is one of the largest monetisation networks today, helping more than 200,000 online publishers in 128 countries earn money from their unused ad space.
Their native and contextual ads work perfectly with all ad solutions and don’t interfere with the user’s experience.
Their platform is straightforward to integrate into your site and is open to any publisher, big or small, with no setup fees, no minimum traffic requirements for page views or visitors and no hidden commitments.
TRY IT NOW – Infolinks.com
Mediavine is another excellent alternative to Google Adsense that offers a higher commission for displaying ads on your website.
One of the significant benefits of using Mediavine is that they are a major Google Adsense partner; this implies that most of its advertising inventory comes from Google Adsense.
To get approved with Mediavine, some primary criteria are massive traffic, at least 25,000 sessions a month, and you need to be in perfect ties with Google Adsense.
As a part of the Google Adsense ecosystem, one of the significant yardsticks used to get approval up on board is making sure their website complies with the Google Adsense policies.
Make sure to read the start of this article to ensure that your website complies with the Google Adsense policies.
As a blogger, I am yet to try out Mediavine, not because I wouldn’t say I like it, but because I feel that since they integrated alongside Google Adsense, I would rather stay with it.
As a blogger, Google Adsense owns almost 90% of the advertising inventory on the internet, making them the most significant player in the industry; aside from that fact, Google Adsense is backed by an essential player in the tech industry, which makes them more reliable as far as you stick to their policies.
Frequently Asked Questions About Google Adsense.
Over the few years, so many publishers have recorded tremendous success with Google Adsense, while many have ended their journey.
So many new publishers have heard about the opportunities that Google Adsense has to offer its publishers, which has caused them to ask so many questions.
1. How can I make Money With Google Adsense?
To make money with Google Adsense, you need either of these two things;
- A website
- YouTube Channel.
2. How does Google Adsense pay me?
Google Adsense pays its approved and verified publishers by serving ads from its huge advertiser’s industry to the website or Youtube channel. Profits are then split between the two parties (Google and the publishers).
3. How do I get an Adsense account?
Getting a Google Adsense is relatively easy; all you need is a Google account and an existing website or a YouTube channel, so to say.
4. How do I receive Payments?
Getting payment with Google Adsense is relatively easy because Google Adsense integrates multiple payment methods such as wire transfer, Western Union and check. This makes Google Adsense a trusted platform to help content creators to make money.
5. How legit is the Google Adsense platform?
Google Adsense is 100% legit and original and is backed up by one of the leading tech companies in the world.
Google literarily owns the internet and nothing less; anything coming from a giant like this cannot be a scam; you might have heard so many top bloggers play down Google Adsense and elevate ads platforms like Mediavine; to be honest, they are right in their understanding, most of these bloggers are have a target audience in the US.
But for bloggers outside the US, Google Adsense is worth fighting for, you can start making money right from the first day with little or no traffic.
6. Can I get started Now?
The world is becoming a global village all because of the internet, which has caused a massive shift on the internet; it was reported that Google pays over 10 Billion dollars to its publishers every year, which has been estimated to increase over time.
All I would say is that this whole process is a moving train, and I suggest you get started as fast as you can; making money with Google Adsense is not a quick-rich scheme, but over time it can become a lifelong earning investment that will eventually make you perfect cash while you sleep.
If you are in for it and intend to get started now, click the link below to read a comprehensive guide on how to start a blog and make money.
Also, if you do not want to go the blogging route, another stress-free way is to start a YouTube channel; here is another article that I recommend you read to help you start owning and scaling your own YouTube channel.
Are you an existing blogger and finding it very hard to scale your blog traffic? Then, I also recommend this article for you to read to get started with raising your blog to get a massive readership without hassle.
Lastly, making money as a blogger requires you have multiple streams of income; Google Adsense is not usually the only means to make money on your blog; as a blogger, you should exploit all other means to make money on your blog, and this is why I wrote this article to help you get started with making money on your blog.
As a blogger, any day and any time, I would recommend using Google Adsense to anybody. The above mentioned Google Adsense alternatives are rigorous.
However, they have not established authority yet, so it might be hard to earn an excellent commission if your website is not generating a lot of page views every month.
In case you need to build your blogging income on other means, here are articles I recommend you read.
- How To Start An Affiliate Marketing Business And Make Money
- How To Start A Money Making E-Commerce Business