One yardstick used to measure the success of any online business is how many visitors and users it attracts each day.
The number of daily users or clicks that a website attracts is called traffic.
Traffic is a way to show that your website or your online platform is doing well.
You will not be able to monetize your website or blog if you are not getting enough traffic, the bottom line is that you should not be discouraged or worried, when you start a website for the first few months you would likely not get the result you expected.
You might do a lot by writing articles, trying to outreach other bloggers, guest posting and even hardcore search engine optimization but everything on the internet takes a little time to start getting the needed attraction.
Forms Of Traffic.
There are various ways in which a website can attract traffic and they are.
1. Organic/ Unpaid Traffic.
Organic or Unpaid traffic is a form of traffic that you don’t pay for they are gotten either from search engines or direct query from their respective browsers.
2. Paid Traffic.
Paid traffic is a form of traffic is one that you pay to get, they are usually come in the form of search engine marketing and paid social media Ads.
My Personal Experience.
When I started this blog I was not so new to the internet because I already failed in my previous attempt, after then I decided to go equip myself with the right knowledge by learning hardcore web development and search engine optimization.
And just after a few years, I started this and I must tell you that is has been an awesome experience.
Here is an article I recommend that you read in order to learn about my past blogging mistakes and learn from them.
To buttress more on my personal experience when trying to get traffic to my new website it was not easy at all in the first few months, I initially started by trying to get traffic from social media platforms like Facebook, Twitter and Instagram but it did not work for my blog niche.
I had little knowledge of SEO and it initially backfired, the first three months of running my website was nothing to write home about, then I decided that I still did not understand somethings, I started doing more research on search engine optimization and finally, I was there I knew what I was doing wrong and what I needed to improve on.
At the end of this section, I am going to drop a link to my article on how to learn SEO for beginners, make sure to click the link and read more on it.
Going back to where I stopped, I mastered the art of search engine optimization, I rewrote I articles to suit Search engine standards and VOILA!!! There was improvement my traffic went up by 100% and I started getting more views and comments.
Here is a link to an article to help you master search engine optimization.
Why Your Website Is Not Getting Traffic.
I must tell you, there are over 7 billion blogs/website on the internet, but not all of them are getting the same amount of traffic, some are doing well than the others, and this is caused by so many factors, and some of the major factors are.
1. Buying Your Domain From A Poor Registrar.
When your domain and host registrar is bad, then be ready to face hell.
When Google comes to crawl your website and it is usually given a 504 error, then be sure that Google will relegate your website to the lowest rank ever, not to be seen by any potential finder.
I usually recommend you buy your domain from a very good domain name registrar, and one I usually recommend anytime is Bluehost, If you already have your website hosted somewhere else then you should consider changing.
Here is an article I recommend you read, to help you get started with Bluehost.
2. Your Website Is new.
When you start a new website, there is high certainty that you will not get organic traffic for the first three months – six months, and this is because one of Google ranking factor is centred around the domain age and authority of your website.
So don’t be in a rush, when you create a new website, be patient and wait.
I usually recommend you make very good use of the first three months to load your website with at least the first fifty contents, afterwards, you can then proceed to link building, after six months, your website should begin to see an increase in traffic.
3. You Are Not Doing Keyword Research.
This is another factor that affects newbies bloggers, Don’t just think of any content and waste your time trying to put it all together, It makes no sense, because if no one is searching for such article on the internet, then it becomes a waste of time.
Here is an article I recommend you read to get started with keyword research.
4. You Are Bidding for Keywords That Are Too Competitive.
This is another factor that affects newbie bloggers when you try to write for a competitive keyword then be sure not to get results as expected.
When seeking for organic traffic, you should go for long-tail keywords, because they are less competitive and they do not get too much competition, that way you can rank in just a matter of days or weeks.
To choose a Keyword to write for, make sure they are getting an average monthly search of 1000 and have a very low competition of at most 15, anything below 15 is a win.
5. Your Contents Are Way Too Short.
In the world of search engine optimization, Content is King, many other factors cause a blog to rank but the content is very important.
I laugh when I see many bloggers trying to rank with very short content, they just write their ideology without enough reference and keyword research, this will not get your blog traffic.
Google is trying to adjust its search engine to display information that is very rich to its end-user.
If you want to rank on Google and get enough traffic then you should write way about 2000 words, anything from 2500 words is very good.
I know that it is very hard, and you think it very hard, trust me when I started this blog, it was very hard for me, because it was not in my nature to be a writer, but as time went on I started to learn.
Here is an article I recommend you read to help you start writing search engine optimized contents.
6. You Are Not Sharing On Social Media.
Another solid reason why you are not getting traffic on your website is that you are not leveraging the power of social media.
Social Media platforms like Facebook, Twitter and LinkedIn are websites were people come together to interact.
Sharing your contents on social media can get it to the right people and may eventually lead to potential visitors on your website.
Here is an article I recommend you read to help you get started with Social Media.
How To Get Huge Traffic To Your Website.
The next step in this article is to start hacking your way to getting traffic to your website, and a very few important ones are.
1. Search Engine Optimization.
Search engine optimization is the act and practice of enabling your website visibility to search engines such as Google, Yahoo and Bing.
Optimizing your website for search engine visibility is the best way to get traffic rolling to your website.
There have been so many questions regarding how SEO works and the lifetime to see it become effective, but I must tell you SEO is the best strategy that must be effectively deployed by any online business owner or blogger.
There are billions of search queries hitting search engine platforms such as Google, Yahoo and Bing, over 1 billion queries daily, just imagine your website only taking 10% of that huge amount then you will realize how successful your online business is.
You want to get the traffic coming on a steady basis then you should optimize your website for search engine visibility.
Here is an article I recommend you read to brush up on your knowledge of Search engine optimization.
If you previously have prior knowledge in SEO then I highly recommend that you read this article on Google Ranking Factors to help you adjust your web platform to suit search engine standard.
2. Social Media.
Social media platforms such as Facebook, Twitter and Instagram carry a lot of users and attracts a whole lot of engagement.
If you have a new website or blog, one very sure place to get your website traffic rolling is from social media, and trust me there are a lot of users on social media platforms that are way ready to engage your blog or website all you need do is to share something that they are really interested in.
Viral and News website or blogs will do very well on social media most especially if they have a very huge fan page.
Post shared on a daily basis can attract a lot of click-throughs from social media platforms such as Facebook, Twitter and Instagram.
To Get started with the use of social media platforms such as Facebook, Twitter and Instagram as a source of traffic for your new website or blog, here is an article that I recommend you read.
- How To Grow Your Business On Facebook
- How To Grow Your Business On Instagram
- 5+ Quick Ways To Get Verified On Instagram
So many questions are being asked via the Quora platform and usually attract so many ideas from various users, all you need do is post your blog post that answers a certain question on the platform, also make sure that you don’t spam the answer section with too many links as your post can be deleted on Quora.
4. Email Marketing.
Email marketing is another potent way to get organic traffic to your website, but it all comes with a price. Email marketing is more potent when you have a huge database of a targeted audience already subscribed to your email, an email list of only 100 people would not do you a lot of good.
Do you want to grow your email list and turn it into a sales and marketing funnels then here is an article I recommend that you read
Medium is an online publishing platform developed by Evan Williams and started in August 2012.
Williams, previously co-founder of Blogger and Twitter, initially developed Medium as a way to publish writings and documents longer than Twitter’s 140-character (now 280-character) maximum.
Outreaching a global audience becomes very hard when you blog alone, the best way to get your content out there is to make use of publishing platforms like Medium.
All you need do is create an account and share your thoughts, also make sure that you link that your blog or website when writing.
6. Online Forums.
One thing about online forums is that it varies by region or country.
If you seek traffic from the United States then you should explore forums like Reddit most especially, online forums like Nairaland is native to Africa mostly Nigeria.
So do make sure you do your research on the geographic location where any online forum is more dominant.
If you are YouTuber you would discover that more features that support the use of links have been added, also included recently is the platform for discussion.
You can write articles on YouTube and link back to your website, writing an elaborate description in your video is also an amazing way to get traffic to your website.
Here is an article I recommend that you read in order to get started with YouTube.
8. Use Facebook Groups.
Everyone can set up and run their own Facebook Community, and you can even enter up to 6,000 other groups.
There are three types of groups on Facebook, depending on the group’s privacy settings:
Anyone can view the group, its members, and their posts.
Everyone can view the group and its members, but just the members will see the group posts.
Only members can see the group or any of its information. People who are not members won’t even be able to see that the group exists.
One thing about a Facebook group that is better than a Facebook page is that you can reach more people via a Facebook group than a Facebook page.
Let’s say you have 10K members on your Facebook group, you can reach out to each of them anytime you make a post.
This is not same for a Facebook page, only less than 10% of your Facebook Fan page followers see your post.
which means you have to get a large number of followers on your Facebook page to be able to make a very huge impact.
Getting traffic is not enough reason to generate enough money-making result, one way to check if you are actually making sense as a blogger is by taking more deeper insight into the health of your website.
There is a lot to know then just having traffic, and one way to boost your session duration and bounce rate is by writing very good content.
Here is an article I recommend you read to help you write good contents on Google.
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