What is Quora?
Quora is a social media platform designed for users to Answer and respond to Questions. Quora is a simple question-and-answer platform where you can ask your question as well as you can answer the question of others. These questions are answered by people who are experts in a particular topic.
Why do I need a Quora Account?
Quora users engage in discussions of over 400,000 topics. They get notified whenever there is an interesting activity happening under that topic.
The average time spent by a user on the platform is around 8-10 minutes, and if you ask me, Quora remains the perfect platform when it comes to making money online.
Just anyone can tap into this trend, and utilize it to build an online business. Here are some of the reasons why you need a Quora account.
1. Quora helps You build your brand.
The Quora community is vast and made up of dedicated users who trust it as a source of reliable information, which presents brands with a unique opportunity to truly engage with their audiences.
Providing useful content in form of answers to users’ questions and starting conversations on topics related to your industry allows you to build a brand and demonstrate your expertise.
Once your brand has established a voice, you can begin to build trust with prospects and naturally guide them to discover your products or services.
2. Quora posts appear in search engine results.
Search engines crawl Quora data just like any other content to bring up the most relevant results for any given search query.
Just like YouTube was given a space on the search engine, Quora has also been identified as a trusted source when it comes to answering questions users ask via search engines.
If Google’s algorithm deems your responses the best answer to a search, you are prioritized on the SERP and traffic comes rushing in.
3. Quora is great for content ideation.
Maybe you are a content creator and you need free ideas for the next content to be created, Quora is one place to look out for.
Quora offers endless opportunities to discover common questions and create targeted content that provides actionable answers and solutions.
4. Quora helps you discover industry influencers and capture their insight
With Quora, You can connect with potential influencers and prospects in a few ways on Quora.
Searching user profiles may also uncover prospects. Look for users with relevant bios and a high number of followers.
You can see stats like their all-time impressions within the community, and access links to their social profiles as well. Also, ask them to recommend you and share your post on their respective profiles.
5. Quora lets you stay on top of trends.
Once you set up a profile, follow topics that matter to your brand to stay in the know. Most times when people find something new and do not know about it, they come on Quora to ask questions making them do more research about it.
6. Quora can be an outlet to amplify your content.
Content is king but distribution is queen. The key is to only promote your content that is directly related to a question posed or that provides insight and real value to the feed with a link to your article.
Mind you, Quora does not allow for spam of any kind, so you have to add value before promoting.
Promote your content by reframing it as a question, and providing an answer with a reference to your originally written article.
How do I make money Online With Quora?
Quora has more than 400 million monthly active users as of the moment of writing this article.
The average time spent by a user on the platform is around 8-10 minutes. Also coupled with the above fact is that Quora has more than 5,000 questions being answered on the platform. Do you want to make money on Quora? here is how it can be done.
1. Build an Audience.
The first thing to do before attempting to make money on Quora is to build an audience. Having an audience establishes credibility and expertise in a field, validating work to outsiders.
In many instances, it’s less costly and resource-intensive to build an audience first. The same applies to building an online business on Quora, you need to build an audience before thinking of monetization. There are two ways to build an audience on Quora and they are highlighted below.
1. Quora Space.
Quora Spaces is a feature that enables you to create communities around specific topics of interest. It’s similar to Facebook Groups, but the difference is not everyone who belongs to the Space can contribute content
2. Quora Following.
Just like Following on other social media platforms like Facebook, Twitter and many others, Quora has its built-in followership functionality that allows anyone to subscribe to your profile on Quora and receive constant updates on their feeds.
2. Sell your product.
An eCommerce business is a business model where the buying and selling of goods or services are done over the internet.
The business model behind Ecommerce enables the digital transfer of money and data to execute these online transactions.
Selling your product or service on Quora is easy, all you need to do is build an audience and establish confidence in your brand and product.
I wrote a comprehensive guide on how to start an eCommerce business on this blog. Check out the link to the article below to learn more.
2. Drive Traffic To Your Blog.
Starting a blog is one of the best ways to make money online. It is possible to build monthly recurring income as a blogger.
When it comes to the most effective methods how to monetize a blog, it all depends on your blogging niche and audience type.
Most people decide to stick with affiliate marketing, while some choose Google Adsense as a means of monetization.
Do you own a blog, that is in dire need of traffic to make money? You can leverage your Quora Audience to drive traffic to your blog.
I wrote a comprehensive guide on how to start a successful blog. Check out the link to the article below to learn more.
3. Affiliate Marketing.
Affiliate marketing is the practice of promoting the products or services of another person or company in exchange for a commission on the resulting sale.
Affiliate marketing is a modern interpretation of getting a commission on a sale. Affiliate marketing is just a quick way to offer products and services without having to create your products and services.
To recommend products and services to your audience, you need to build trust by publishing value-added content.
I wrote a comprehensive guide on how to start an affiliate marketing business on this blog. Check out the link to the article below to learn more.
4. Drive Traffic To Your YouTube Channel.
One exciting way to make money online is by becoming a content creator on YouTube. It is one of the most popular video sites on the Web today. More than five billion YouTube videos are watched around the world daily.
YouTube is a really interesting way to make money, and when it’s done right, it can be a very lucrative business idea.
Do you own a YouTube channel that is in dire need of traffic, you can leverage the use of your Quora audience to send in traffic to your YouTube channel.
I wrote a comprehensive guide on how to start a YouTube channel and make money. Check out the link to the article below to learn more.
5. Become a Quora Influencer.
Influence marketing has become a mainstream marketing tactic and is no longer limited to a select few brands or agencies.
Almost every major industry has seen a rise in influencers. And brands are leveraging them now more than ever.
Being an influencer has become so lucrative that it’s no wonder that everyone wants to be one in their respective domains.
If you are one of those people who want to become an influencer, Quora is a great place to start.
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